Ineresting consumer device. Expect to see many more such like them. Looking forward to seeing MOtorola's incarnation which hasn't launched (to my knowledge as of this writing). This link here states that their device can let you "get real-time notificatoins. Right on your wrist."
HOw is this going to be better than a cell phone? Why do we need another device in addition to a cell phone (the latter of which is often considered a necessity in our modern times). It's going to be a hard sell. If the device doesn't play host to the "killer app" then pray tell what's it good for otherwise?
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